Creating Expert Doctors in Digital Marketing and Entrepreneurship
Fields of Expertise
∎ Financial Management
∎ Marketing Management
∎ Human Resource Management
∎ Entrepreneurial Management
∎ Digital Business Management
Career Path
1. Business Owner
2. Lecturer
3. Entrepreneur
4. Researcher
The Doctor of Management Science Study Program is well accredited and can be completed in 6 semesters with excellence in Entrepreneurship Management and Digital Marketing Management.
The design of learning curriculum is to construct graduates who are reliable, creative, innovative, and able to make strategic decisions based on holistic management research with interdisciplinary, multidisciplinary, transdisciplinary, and multi-paradigm approaches.
Learning process is supported with complete infrastructures, business experts and professionals, Focus Group Discussions (FGD), sharing sessions, and field studies in industry and business. Recognition of Prior Learnings, by course, and by research application programs are also available.
Featured Courses
Course | Description | |
---|---|---|
Philosophy of Management Science | Lectures are conducted with a strong emphasis on acquiring a comprehensive and in-depth understanding of new and broad concepts regarding the theory of management philosophy. The scope of face-to-face lecture discussions encompasses: Philosophy within the aspects of ontology, epistemology, and axiology; the evolution of management philosophy during the Scientific Management Era, The Social Person Era, and the Philosophy of Management (Social Industrial Background, Fundamentals of Management and Social Responsibility, Organization Factory and Labor Management, and Product Management and Training in Industrial | |
Research Methodology | This course is designed to provide knowledge, understanding, and practice in conducting comprehensive research, both quantitative research and qualitative research. The course focuses more on research methods related to business and its derivatives. | |
Entrepreneurship Strategy | This course is designed to expand and deepen critical understanding of theories and research skills in the field of Strategic Entrepreneurship. | |
Digital Marketing Strategy | This course covers various digital marketing strategies, including Search Engine Optimization, Pay per Click, Digital Display Advertising, Email Marketing, Social Media Marketing, and Mobile Marketing. |
Facilities
News & Achievements
PKM 2024 Untar Has Opened
The 2024 Student Creativity Program (PKM) proposal submission has been opened for all Tarumanagara University students. Student Creativity Program is one of the eight programs of Merdeka Belajar Kampus Merdeka (MBKM). This activity aims to support students to innovate...
Inheritance Under National Law
Perspective on Inheritance Indonesia is a country that is thick with culture and customs due to the plurality of cultures and subcultures. Therefore, legal developments always affect the concept of positive law in Indonesia. One of them is about inheritance whose...
Valentine’s Day, From Saint Valentine’s Story to Global Celebration
Illustration: Freepik Every year, February 14 is synonymous with the celebration of the day of love known as Valentine's Day. This celebration is filled with chocolates, flowers, greeting cards, and various forms of expressions of affection. But what exactly makes...
Chinese New Year 2024, Year of the Wooden Dragon
Every year, Chinese people around the world celebrate Chinese New Year with passion and joy. This celebration is full of hope, good fortune, and strong traditions. 恭喜发财,新年快乐! Gong Xi Fa Cai, Xin Nian Kuai Le! When Chinese New Year arrives, the greeting echoes...
Collaboration of Untar and B-Universe Improves the Quality of Higher Education
Rector of Untar Prof. Dr. Ir. Agustinus Purna Irawan, M.T., M.M., I.P.U., ASEAN Eng. signed a memorandum of understanding (MoU) with B-Universe Media at Berita Satu Office, Jakarta, Wednesday (7/2). This cooperation is a strategic step in increasing collaboration...
Train Lecturer’s Skills, PEKERTI Untar Appreciated by Participants
The 2024 Basic Skills Enhancement Instructional Techniques (PEKERTI) training program was closed offline at the Auditorium of Untar Campus I, Wednesday (7/2). PEKERTI is a collaboration between Untar and Higher Education Service Institution (LLDikti) Region III and...