Creating Expert Doctors in Digital Marketing and Entrepreneurship
Fields of Expertise
∎ Financial Management
∎ Marketing Management
∎ Human Resource Management
∎ Entrepreneurial Management
∎ Digital Business Management
Career Path
1. Business Owner
2. Lecturer
3. Entrepreneur
4. Researcher
The Doctor of Management Science Study Program is well accredited and can be completed in 6 semesters with excellence in Entrepreneurship Management and Digital Marketing Management.
The design of learning curriculum is to construct graduates who are reliable, creative, innovative, and able to make strategic decisions based on holistic management research with interdisciplinary, multidisciplinary, transdisciplinary, and multi-paradigm approaches.
Learning process is supported with complete infrastructures, business experts and professionals, Focus Group Discussions (FGD), sharing sessions, and field studies in industry and business. Recognition of Prior Learnings, by course, and by research application programs are also available.
Featured Courses
| Course | Description | |
|---|---|---|
| Philosophy of Management Science | Lectures are conducted with a strong emphasis on acquiring a comprehensive and in-depth understanding of new and broad concepts regarding the theory of management philosophy. The scope of face-to-face lecture discussions encompasses: Philosophy within the aspects of ontology, epistemology, and axiology; the evolution of management philosophy during the Scientific Management Era, The Social Person Era, and the Philosophy of Management (Social Industrial Background, Fundamentals of Management and Social Responsibility, Organization Factory and Labor Management, and Product Management and Training in Industrial | |
| Research Methodology | This course is designed to provide knowledge, understanding, and practice in conducting comprehensive research, both quantitative research and qualitative research. The course focuses more on research methods related to business and its derivatives. | |
| Entrepreneurship Strategy | This course is designed to expand and deepen critical understanding of theories and research skills in the field of Strategic Entrepreneurship. | |
| Digital Marketing Strategy | This course covers various digital marketing strategies, including Search Engine Optimization, Pay per Click, Digital Display Advertising, Email Marketing, Social Media Marketing, and Mobile Marketing. |
Facilities
News & Achievements
Asia-Africa Conference Realizes Vision of World Peace
Illustration: Virtual Museum of the Asian-African Conference Every April 18, the world commemorates a milestone in the history of global diplomacy by commemorating the Asia-Africa Conference (KAA) as one of the manifestations of the vision of world peace. On April...
Tips to Return to Productivity after Eid Holiday
Illustration: @benzoix on Freepik Eid holidays are definitely the time many people have been waiting for. It's time to gather with family, celebrate happiness, and enjoy delicious food. But, after the excitement of the holidays, it is often difficult for us to return...
Eid Traditions, Gatherings to Ketupat and Rendang
Illustration: @odua on Freepik Eid al-Fitr is a highly anticipated moment for Muslims around the world. In Indonesia, this holiday is also called Lebaran. Lebaran is not just a religious celebration, but also an opportunity to gather with family, celebrate happiness,...
The 78th Anniversary of the Indonesian National Army Air Force, Remembering the Journey of the Indonesian National Army Air Force
Illustration: TNI AU Gallery Every year on April 9, the Indonesian people commemorate the Anniversary of the Indonesian National Army Air Force (TNI AU) with pride and patriotism. The history of the birth of the Air Force began with the formation of the People's...
World Health Day Emphasizes the Importance of Personal Health Rights
World Health Day is an important moment for the global community every year on April 7. Not only a reminder of the importance of health, but also a call to fight for the right to health for every individual. The theme "My health, my right", meaning "My health, my...
Beware of Personal Data Theft through Phishing
Illustration: Towfiqu barbhuiya on Unsplash.com Congratulations! You won the lottery with a cash prize of 100 million! Have you ever received this kind of message? Maybe you have. However, don't immediately believe in the sweet promise. Behind the promised fun lies a...