Creating Expert Doctors in Digital Marketing and Entrepreneurship
Fields of Expertise
∎ Financial Management
∎ Marketing Management
∎ Human Resource Management
∎ Entrepreneurial Management
∎ Digital Business Management
Career Path
1. Business Owner
2. Lecturer
3. Entrepreneur
4. Researcher
The Doctor of Management Science Study Program is well accredited and can be completed in 6 semesters with excellence in Entrepreneurship Management and Digital Marketing Management.
The design of learning curriculum is to construct graduates who are reliable, creative, innovative, and able to make strategic decisions based on holistic management research with interdisciplinary, multidisciplinary, transdisciplinary, and multi-paradigm approaches.
Learning process is supported with complete infrastructures, business experts and professionals, Focus Group Discussions (FGD), sharing sessions, and field studies in industry and business. Recognition of Prior Learnings, by course, and by research application programs are also available.
Featured Courses
| Course | Description | |
|---|---|---|
| Philosophy of Management Science | Lectures are conducted with a strong emphasis on acquiring a comprehensive and in-depth understanding of new and broad concepts regarding the theory of management philosophy. The scope of face-to-face lecture discussions encompasses: Philosophy within the aspects of ontology, epistemology, and axiology; the evolution of management philosophy during the Scientific Management Era, The Social Person Era, and the Philosophy of Management (Social Industrial Background, Fundamentals of Management and Social Responsibility, Organization Factory and Labor Management, and Product Management and Training in Industrial | |
| Research Methodology | This course is designed to provide knowledge, understanding, and practice in conducting comprehensive research, both quantitative research and qualitative research. The course focuses more on research methods related to business and its derivatives. | |
| Entrepreneurship Strategy | This course is designed to expand and deepen critical understanding of theories and research skills in the field of Strategic Entrepreneurship. | |
| Digital Marketing Strategy | This course covers various digital marketing strategies, including Search Engine Optimization, Pay per Click, Digital Display Advertising, Email Marketing, Social Media Marketing, and Mobile Marketing. |
Facilities
News & Achievements
Exploring Innovation Potential through MBKM Across Study Programs at Untar
Doc: Untar PR In the era of globalization and rapid technological development, collaboration between disciplines is becoming increasingly important to create sustainable innovation. Through the Independent Learning Independent Campus (MBKM) program, Untar opens...
Untar Strengthens Collaboration with Media through Visit to JPNN
Doc: Untar PR - JS Collaboration between universities and mass media is vital in supporting higher education. Media is a strategic partner in disseminating information and educating the public. This was revealed by the Rector of Untar Prof. Dr. Ir. Agustinus Purna...
Bhayangkara Day Commemorates Police Services and Devotion
Doc: Untar PR - AW Every July 1, Indonesia commemorates Bhayangkara Day. This day is an important moment to commemorate the services and sacrifices of members of the Indonesian National Police (Polri) in maintaining security and public order. History of Bhayangkara...
Mechanical Engineering Green Innovation Builds a Sustainable Future
Doc: Untar PR As global awareness of environmental issues increases, green technology is now a major focus in many fields, including mechanical engineering. Green technology plays an important role in supporting the Sustainable Development Goals (SDGs) by creating...
Fikom Untar’s 18th Anniversary Knits Humanist Communication
Doc: Untar PR - DP The anniversary of Faculty of Communication Science (Fikom) Universitas Tarumanagara (Untar) raised the theme "Knitting Humanist Communication". This theme was raised in consideration of the importance of humanist communication in the midst of the...
Untar and LLDikti III Collaboration Promotes Quality Education for Sustainability
Doc: Untar PR - AW Untar hosted the 2nd Leadership Talks event: Higher Education Leadership Discussion 2024, on Tuesday (25/6) in the Auditorium of Campus I Untar. The event, a collaboration between Untar and Higher Education Service Institution Region III (LLDikti...